Why is UX design so important?

UX and UI design plays an important role in achieving the main goal of increasing the efficiency of any business. Application design improves user experience and customer satisfaction, which ultimately increases the number of users. However, to implement these plans, you must know the basic tools, rules, and functions of UX and UI separately for each. So, Castigat Investments is here to tell you about the UX design development service.

• How to evaluate UX application and UX web development components?

Indicators of presence on the site and user activity on it are signs of success and a chance to get into the top search. In this case, the development of UX is one of the steps to this goal. A user-friendly website attracts users and makes their presence on the web page comfortable.

You can evaluate your digital product, whether it’s an application or a site, using special metrics. For example, the success rate of a task shows the percentage of correctly completed tasks by the user and their errors when interacting with the product. Thus, the higher the number, the more effective and efficient the site or web application is. A modern web design company, to evaluate a web resource, analyzes the time to complete a task. Accordingly, it indicates how much time a visitor spent on a targeted action on a web platform or application. Also, consider the effectiveness of information architecture and navigation. Your digital product should not make anyone feel lost in it: easy to find + easy to navigate – this is the rule for a perfect UX. Depending on the type of product and its goals, it is important to determine what the user’s mistake is, and then find out the frequency of these errors. The usability system scale is one of the most widely used and complex assessment tools. Thus, the results should reflect both the quality of the user experience and the goals of your product.

• UX and UI design, UX development, UX design development

PNN Soft provides effective user experience research and collects high-quality KPI metrics to evaluate UX. Our experts monitor a set of parameters and even determine new ones depending on the type of product or service. Therefore, what should UI UX web design include? There is a wide range of tools, features, and rules that are used by professionals for effective UX. For example, the best user experience for a website includes accessibility, adaptability to any device, structuring, intuitiveness, usability, etc.

• Key UX elements for applications include the following:

• Information architecture. Simply put, it helps to satisfy business strategies by developing the information structure of an application or site and a navigation menu;
• Usability. This element includes several aspects that require careful analysis;
• Building a frame. Schematic, black-and-white-gray representation of the interface, we are talking about creating a draft example;
• Prototyping. It is fully used in user testing. Such a simulation of the final interactions forms excellent material for testing the usability of the interface before the development begins.

Mobile, desktop, and web design are fundamentally different. In particular, the mobile environment creates its own conditions for designers. Castigat Investments experts think that designing a mobile application depends on its main task and type. It should be as convenient and efficient as possible with a minimum of clicks in the interaction. Besides, the design of the mobile application for Android and iOS will be different, since already at the UX stage it should pursue the main trends of these operating systems. Naturally, desktop applications pursue more complex tasks and goals, which affects their UX-building.